In a press interview, Fiat’s head honcho Sergio Marchionne shared his U.S. sales plans for the Alfa brand. In line with Marchionne’s goal to make Alfa a “full-line premium carmaker,” he revealed that an full line-up of Alfas with be launched in the U.S. in the latter part of 2012.

Marchionne mentioned a brand new Chrysler-built small SUV will be the first batch of Alfas that will be sold in the US along with the new Guilia saloon and estate models.   In late 2011, five brand new Guilia models will be launched in Europe to replace the 159 executive car model while the Guiletta-based small SUVs will launch export in Europe by 2012.  Another five-door Mito version will be exported to the US by 2013 in sync with its launch in Europe.

A rear-drive two-seater roadster is said to start production in 2013 in the U.S. with the assembly plant yet to be announced.  In 2014, a larger Jeep Liberty-based SUV will be produced in the U.S. under Chrysler and will be launched in Europe as well.  The remodeled Guiletta hatchback will also make its debut in 2014.

Fiat’s Marchionne mentioned that the Alfa brand is expected to sell 85,000 units by 2014 in the U.S.  This goal will help the brand reach its yearly international sales of 500,000 units.  A smashing 100,000 Alfa units were sold in 2009.  About 100 of these units were sold through their U.S. dealerships with Maserati.

Renowned Italian automaker, Fiat S.p.A. joins forces with American car company, Chrysler Group LLC to produce about 280,000 units a year of compact SUV models for the brands Alfa Romeo and Jeep. The partnership’s activities will kick off in 2012 and will be based in the Italian automaker’s plant in Turin.

Just recently, Fiat S.p.A. has announced its approval of the $1.78 billion budget that will be used to ready the factory where the very first SUV will be born in the 101 years history of Alfa. This will also be where a new Jeep model unit will be made, in replacement of the former Patriot / Compass models.

It is speculated that the production output will start showing by the latter part of year 2012. This was confirmed by Sergio Marchionne, the CEO of the joint Fiat-Chrysler team.

According to the partnership’s spokesperson, the new Alfa SUV model will be going head to head with Mercedes-Benz GLK, Audi Q5, and the BMW X3. Marchionne also adds that the Mirafiori, Turin plant is the sole factory where the new Jeep model will be produced.

Out of the initial 280,000 units to me made in the Turin plant will be sold in the European market while the other half will be sold in North America. The new Alfa model units carry a big weight since it’s part of the Fiat’s re-launch in North America that is scheduled in early 2013.

An estimated 15,000 Jeep units are expected to be made in a year while Alfa units are expected to be somewhere around 100,000 to 130,000.